About
I care about understanding the problem and crafting the answer.
My work has taken me from global commerce at Klarna to AI powered engineering software at Encube. Different domains, same kind of challenge: complex systems where understanding the problem and crafting the experience matter equally.
I like getting close to how people actually work, finding what matters, and shaping the product all the way through from the core idea and interaction model to the details that make it clear, intuitive, and satisfying to use.
Today I lead design at Encube, staying hands-on across product direction, research, interaction design, prototyping, and the systems behind how we build. Increasingly, that also means working directly with vibe.
Before Encube, I led Cashback and One Klarna at Klarna, and earlier built products and design systems at Pollen8 and Campus Society.
